The Editor in Chief of Newsweek,
Tina Brown, announced last Thursday that the magazine’s last printed edition
will come out on December 31, 2012. This is because of the shift that Newsweek is making to digitalize the
entire magazine. This decision comes after eighty years of publication. The
magazine’s financial crisis in recent years and the merging of Newsweek and the Daily Beast in 2010 lead up to this decision. A recent report by
the Pew Research Center revealed that 39% of Americans go online to get news
updates. This new format of the magazine will target a “highly mobile”
audience.
Eventually every magazine will probably be online only. It saves paper and most people have a mobile device anyway. But I still like having my physical copies of Vogue Magazine. So I hope most magazines will give the consumer the choice.
ReplyDelete